Meet Our Newest Designer | Aneela Hoey

aneela hoeyAneela Hoey is a UK fabric designer and pattern writer with several years’ experience in the quilting industry. Aneela studied printed textile design at Winchester School of Art before working at design studios in London and New York as well as freelance. Whilst taking a break to start a family, she took up quilting as a hobby and it wasn’t long before she was obsessed. Soon she started designing fabric again using the online digital printing site Spoonflower. Since then she has gone on the work for Moda fabrics, designing several lines for them including Sherbet Pips, A Walk In The Woods, Posy and Cherry Christmas.

Aneela’s first collection with Cloud9 Fabrics is Vignette. Dark, shadowy tones accented by soft pastels inspired by a garden’s rich beauty. Shipping in November.


Read more about Aneela’s vibrant work:

little stitches book

Aneela is also a keen embroiderer; her book of embroidery patterns, Little Stitches, was published by Stash Books in 2011. Her work has also been featured in Aneela’s Big Book Of Pop Out Boxes published by Funprint Studio in 2013 – the title is aimed at introducing creative youngsters to the idea of surface pattern and design. Aneela’s patterns have been featured in various other books as well as magazines including Quilts And More, Australian Homespun and Sew Hip.

double pocket pouches (2)foldover sewing pouch

Aneela is currently obsessed with writing PDF patterns for sewing pouches and cases which she sells in her online shop.  Some of her most popular designs include the Foldover Sewing Pouch, Pop Out Boxes and the Hold It All Pouch.  Pattern writing gives her a chance to problem solve and work out the best way she can create something with the least amount of hassle.


Aneela’s design work usually starts out with hand drawn sketches and paintings before being recreated in Illustrator.  She loves designing digitally so that she can play around with colour, form and layout to create something interesting.  Her current design inspirations centre around her garden, which is where she likes to unwind.  If she’s not potting up her plants you can bet she’ll be drawing them.

Visit Aneela online:
Pattern Shop

5 thoughts on “Meet Our Newest Designer | Aneela Hoey

  1. I love everything Aneela creates! It is hard for me to find her fabrics in Oregon, USA. I did persevere and found a couple of charm packs in Washington state. Can you tell me the best way to get her fabrics! I bought her book and am practicing her designs. They are so sweet and fun.
    I would love to buy her sewing book pouch but I can’t find it on her website. Any ideas!
    Thanks for your help,


  2. Pingback: 2016 Preview | Foxglove by Aneela Hoey - Cloud9 Fabrics

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  4. Pingback: How Today's Crafters are Breathing New Life into the Ancient Art of Quilting

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